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Hire a marketer: what each role costs, and where to post it

A recruitment agency will typically take 15% to 25% of a hire first-year salary. On a $120,000 marketing manager that is $18,000 to $30,000, for one hire. These guides give you the honest numbers for each marketing role, what to look for in a candidate, and how to fill the job yourself for a flat $199.

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Flat $199 for 30 days · no percentage of salary · marketers only

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Hiring guides

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Each guide has the typical US salary band, what an agency would charge you to fill it, what to look for in a candidate, and the questions worth asking.

Hire an SEO specialist

Post an SEO role to a board of SEO people, not to the entire internet.

SALARY $65,000 TO $115,000 AGENCY FEE $9,750 TO $28,750
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Hire a social media manager

Reach social people directly, with the pay band on the card.

SALARY $50,000 TO $85,000 AGENCY FEE $7,500 TO $21,250
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Hire a marketing manager

Post a marketing manager role to marketers only, for $199.

SALARY $80,000 TO $130,000 AGENCY FEE $12,000 TO $32,500
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Marketing recruitment agencies: cost and alternatives

What marketing recruiters actually charge, when they are worth it, and when they are not.

SALARY $80,000 TO $130,000 AGENCY FEE $12,000 TO $32,500
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Hire a content writer or content marketer

Post a content role to writers and content marketers, with the pay band on the card.

SALARY $55,000 TO $95,000 AGENCY FEE $8,250 TO $23,750
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Hire a PPC specialist

Post a paid media role to PPC people, with the pay band on the card.

SALARY $55,000 TO $95,000 AGENCY FEE $8,250 TO $23,750
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Hire an email marketer

Post an email or lifecycle role to the people who run retention, with pay up front.

SALARY $55,000 TO $90,000 AGENCY FEE $8,250 TO $22,500
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Hire a digital marketer

Post one digital marketing role to marketers who filter by specialty.

SALARY $55,000 TO $100,000 AGENCY FEE $8,250 TO $25,000
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Hire a brand manager

Reach brand marketers directly, with the pay band on the card.

SALARY $70,000 TO $120,000 AGENCY FEE $10,500 TO $30,000
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Hire a marketing coordinator

Post one coordinator role to marketers, not to the whole internet.

SALARY $42,000 TO $65,000 AGENCY FEE $6,300 TO $16,250
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Hire a fractional CMO

Executive marketing leadership at a part-time price, found directly.

SALARY $5,000 TO $15,000 A MONTH AGENCY FEE $42,500 TO $105,000 RETAINED CMO SEARCH
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Hire a marketing consultant

Senior marketing help by the hour or the project, found directly.

SALARY $100 TO $200 AN HOUR AGENCY FEE 20% TO 30% MARKETPLACE OR AGENCY MARGIN
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Hire a marketing director

Post a marketing director role to senior marketers, for a flat $199.

SALARY $110,000 TO $180,000 AGENCY FEE $16,500 TO $45,000
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Hire a growth marketer

Post a growth role to marketers who run experiments, for $199.

SALARY $90,000 TO $150,000 AGENCY FEE $13,500 TO $37,500
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Hire a product marketing manager

Post a PMM role to marketers who own positioning and launches, for $199.

SALARY $100,000 TO $155,000 AGENCY FEE $15,000 TO $38,750
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Reach marketers, not the whole internet.

Post your marketing role for a flat $199 and keep the fee an agency would have taken.

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