For employers · Content marketer
Hire a content marketer or content writer: what a content marketer for hire costs
Hiring for content is where a lot of teams overpay for words and underpay for judgment. A content writer produces the copy; a content marketer decides what to write, why, and how it feeds the pipeline, then measures whether it worked. Confuse the two and you either hire a strategist to churn out blog posts or hand a keyboard to someone who has never thought about search intent or a funnel.
Flat $199 for 30 days · no percentage of salary · marketers only
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The short answer
Hiring a content marketer in the United States costs roughly $55,000 to $95,000 a year for a full-time hire, while a freelance content writer runs about $0.15 to $1.00 a word or $50 to $150 an hour. Published 2026 averages for the title range from $59,518 on ZipRecruiter to $80,989 on Glassdoor and $102,971 on Indeed, which is why the band you post matters more than the title. A recruitment agency will typically add 15% to 25% of first-year base salary, which is $8,250 to $23,750 on that band. Posting the role directly to a marketing job board costs $199 for a 30-day post. The best content hires can show published work that ranked or converted, not just a portfolio of pretty pages.
Typical US salary
$55,000 to $95,000
Typical agency fee on that
$8,250 to $23,750
A 30-day post here
$199
What it costs
Every way to fill this role, priced
Honest ranges for the United States. Agency percentages are the industry-standard bands, and the right answer depends on how hard your role is to fill.
| Option | Typical cost (USD) | Speed | Best for |
|---|---|---|---|
| In-house hire, full time | $55,000 to $95,000 per year | 4 to 10 weeks to fill | An ongoing content engine you want owned internally |
| Recruitment agency (contingency) | Typically 15% to 25% of first-year base, so $8,250 to $23,750 | 3 to 8 weeks | Senior content strategy or head-of-content roles |
| Freelance content writer | $0.15 to $1.00 per word, or $50 to $150 per hour | Days | A defined volume of articles, briefs, or a launch |
| Content agency | $2,000 to $12,000 per month | Days | Production at scale, or a mix of formats you cannot staff |
| Post on MarketerJob | $199 for a 30-day post | Live the same day | Reaching writers and content marketers directly, no percentage fee |
Salary and fee ranges are typical US figures for 2026 and vary by market, seniority and company stage.
Why post here
A board built only for marketing roles
Writers and content marketers, not a general pile
The role is tagged content and surfaces to people who browse content roles, so you screen writers and strategists rather than every marketer in the market.
A flat $199, not 20% of salary
A contingency recruiter on a $75,000 content role typically bills $11,250 to $18,750. A 30-day post here is $199, and you keep the process.
Decide writer or strategist first
A content writer executes; a content marketer owns the plan and the numbers. Name the one you need and the right people self-select into your posting.
How it works
From posting to a signed offer
Decide writer or content marketer
If you need words produced against briefs, hire a writer. If you need someone to own strategy, planning and measurement, hire a content marketer. Say which in the posting.
Post it with the salary band
Post for $199 and the role goes live the same day, tagged content, with the USD band on the card so the wrong-fit applicants filter themselves out.
Ask for the work and the result
Have finalists walk you through one piece they published: who it was for, what they wanted it to do, and what happened. Real practitioners answer this fast.
How to evaluate
What to look for in a content marketer
Decide which one your team actually needs, then put the role in front of people who do content for a living. MarketerJob lists marketing roles only, so a content posting reaches writers and content marketers who filter the board by specialty, at $199 for a 30-day post rather than a percentage of the salary. The salary band shows on the card, so the people who apply have already accepted your number.
- Published work that ranked, converted, or got shared, with the result attached
- A point of view on search intent and who the content is actually for
- Range: they can write a landing page, an email, and a long guide, not one format
- Comfort with a brief and an editor, and evidence they ship on a schedule
- For a content marketer, how they measured content and what they cut
- A portfolio of pretty pages with no outcome attached is a weak signal
Content Marketing Manager
Your company · Remote (US)
Candidates see the salary band before they apply, so the people in your inbox have already accepted the number.
Good questions
Questions employers ask
Hiring for something else
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